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Monday, 21 February 2011 15:00 |
The company United Media Holding, which is the publisher of Ukrainian magazine Forbes, is intended to buy the controlling stake of the sports Internet resource sports.ru.
According to the experts, the cost of the transaction will be 1,5 - 2,5 million dollars, RBC daily.
Currently, the transaction on the buyout of sports.ru is at its final stage.
Experts believe the transaction to be profitable to the holding company, as the portal successfully entered the line of sports assets of United Media Holding. The newspaper "The Team", the weekly newspaper "Football" and its Internet portal are among them.
The portal sports.ru is in the top five sports Internet portals. In December 2009, its audience was 1,092,000 users, and in December of 2010 it was already 1.423 million, as noted by newspaper.
United Media Holding is an international diversified multimedia company.
Ukrainian unit UMH, "Ukrainian media holding" has the license for the local version of Forbes, as well as the newspaper "Komsomolskaya Pravda" and "Arguments and Facts", radio "Autoradio", "Europa Plus" and others.
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